Web development is a field that’s become densely populated over the last few years. Be it freelancers or local developers, the choices out there are plenty. It often becomes overwhelming to select the most suitable developer for your business. You may want to start building your website from scratch, or simply revamp your existing design to meet your business objectives and industry standards. All your requests need to be handled well for your business to grow through your website. After all, your website is the face of your brand and it needs to reflect your business ideology perfectly, to deliver ultimate results.
However, with so many promising web developers, how do you manage to hire the best one for your website? We’ve had a lot of business owners ponder over this and here’s what we’re gifting you this season – The ultimate guide to selecting the perfect web developer. Ask your prospective web developer these 10 questions to gauge if they’re fit for your job or not. You can thank us later 🙂
1. What services do you offer?
In addition to standard features, there are other aspects like content strategy, e-commerce solutions, digital marketing strategies like SEO, PPC and social media management, content writing, web hosting. etc. It is good to know beforehand the additional services that they offer. This helps in creating an overall package and assigning all your requirements to the same team working on your website.
However, it is really important to understand the efficiency of the web development team. In case they’re a small team and do not have much experience, then it may not be the best idea to give them all of your tasks at once. You need to weigh all your options before making this decision.
In my opinion, you should consider the following parameters before making your choice –
- Your business requirements
- Your allocated budget
- Experience and expertise of the team in consideration
2. Do you design websites from scratch or use pre-made templates?
Most often, web development companies offer varied solutions to meet the demands of different clients. They may offer tailored websites built from scratch or template-based designs to choose from. While some clients prefer the former option to stick to exclusivity and creativity, a lot of clients go with the latter to have versatility and clarity right from the beginning. It is important for you to establish your need before asking this question to your potential website developer. If you are clear about what exactly you want, then half your job is done.
In case you are confused, then it’s a good idea to ask for a price comparison before making the choice.
3. Can you provide few examples of websites that your company designed?
Taking a brief look at some of the previously created websites can give you a good idea of the creativity and excellence. Evaluate the designs based on the following points, to get a better understanding of the quality of work –
- Overall user experience
- Navigation and allied elements
- Modernity of the website
- Visitor engagement elements
- Clarity and neatness
4. What specific strategies will you use to generate leads for my website?
The main objective of your website is to generate leads for your business and ultimately drive more sales. If your web developer fails to create a website powerful enough to achieve this goal, then there is no point in having a good-looking website. Ask about their marketing strategies like Calls-to-Action on specific pages, Forms to capture lead information, other interactive elements like blogs or catalogues to keep your visitors engaged on your website.
5. How long will it take to complete my website?
While every project may have different durations, it is good to have a fair idea of when your website will be delivered to you. Based on the scope of work that you have defined, the developer must give you a tentative deadline for the completion of your website. This may need your inputs with respect to who will provide the content, images and other elements that go into making a great website.
6. How much input will I have with my website design?
If you have a clear concept for your website, then ensure that your developer respects your idea and creates a website that does complete justice to your ideology. There are web developers who tend to stick to their ideas and aesthetics without paying attention to the business objectives. Don’t fall prey to such developers. Be smart in selecting the company that is ready to go hand-in-hand with your goals to create a fantastic website.
7. How do you price your services? What is included in the price?
Entire project cost, per hour rates, per page rates and so many other models are there when it comes to website development pricing packages. Make sure you have a clear discussion about the pricing format and also the services included in the package. Web development may include many hidden features and it is always good to have a transparent structure, right from the beginning, in case of pricing. This way, you know what you have to pay for and the developer knows what he needs to deliver in the cost agreed.
8. Do you build search engine optimization into websites?
What is the use of developing an amazing website if it cannot be found by your audience? Search Engine Optimisation is an extremely vital service when it comes to website creation. Title, Meta tags, Header tags, Alt attribute for Images are some of the critical on-page elements that make your website SEO-friendly. If these elements are not optimised for search engines then you need to separately assign this task to another agency or in-house team.
9. What type of content management system do you use?
Drupal, Joomla, WordPress are a few popular Content Management Systems (CMS) that are available in the market. A CMS enables you to manage all your content at the same place, without having the need to code anything. Technology is advancing rapidly and so are the content management systems. There are features that enable you to have a live customer support service on your website. Ask your potential web developer the difficulty level in handling such features without his help. If you need training, then does the compay offer you one is a good question to ask your developer.
10. Do you offer domain name registration?
Before showcasing your website to the world, you need to register a domain for your website. Does the web development company offer this service or do you have to handle it on your own? This may be a simple question but a very important one for your website. A few more questions to ask in this regard would be –
- Availability of desired domain
- Number of years of registration
- Cost involved